How HR’s ideas are driving the next wave of tech innovation

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A wave of new tech advancements defined 2024, and a partnership between customers and vendors is becoming increasingly critical to drive effective use cases. To capitalize on this, HR leaders should take a collaborative approach with their vendors, according to Neil Jensen, vice president of global product vision and experience at enterprise management cloud platform Workday.

As an example, Jensen mentions Workday’s “3x innovation” approach, which includes “built-by,” “built-on” and “built-for-customers” solutions. Built-by represents innovations directly from the vendor, while built-on applications come from vendor-to-vendor partnerships. Jensen explains that the third option, built-for-customers, enables clients to “fill in around the edges” and gain the customized innovations they need.

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A need for industry- and company-specific data often drives vendor and client collaboration. Jensen has observed an evolving role for HR professionals, in which access to quality workforce and skills data enables the development of an executable “build, buy and borrow” strategy. Armed with data, he says, CHROs and their teams can strategically recruit and develop their workforces, through informed, tech-enabled analysis. “This [data-driven] approach eliminates waste and makes workforce planning much more efficient and optimized.”

This extends into AI-enabled services, a constantly evolving area of innovation that significantly shapes the tools HR tech vendors develop. Jensen believes innovative HR leaders recognize the value of high-quality data coupled with AI to validate informed decisions and drive effective HR programs. “Those nagging, manual, spreadsheet-based processes are still here,” Jensen says. “However, I see gen AI as this huge opportunity to finally get rid of a lot of those legacy manual tasks.”

Jensen sat down with HR Executive Tech Editor Jill Barth at HR Tech for a video interview to discuss the innovative value of the partnership between customers and HR tech vendors.


Want to share your expertise about the next wave of HR tech? HR Executive invites industry experts and senior HR leaders to submit proposals for impactful presentations. The call for speakers for the HR Tech Conference 2025 is open until Dec. 6. Make your submission now.

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