Online gambling is a growing industry and as more companies launch new sportsbooks and casinos, the job opportunities within this space continue to rise.
According to Statista, the size of the market in 2019 was
$59 billion, and by 2023 it is expected to rise to $92.9 billion. Should this
be the case, a career within iGaming may appeal to people.
The range of jobs within gambling is now wider than ever before,
and regardless of your skillset, there is a good chance that there is something
potentially suitable for you.
Trader
Betting sites would not function without a team of traders
that set the odds for the thousands of markets that appear on each sportsbook.
While some bookies do their trading in-house, others instead
use an external provider such as Kambi or SBTech, whose services you can find
on lots of online gambling sites worldwide.
If you have a strong mathematical background and a breadth
of knowledge within a particular league or just sports in general, you could
have what it takes to be a trader.
Flexibility is required in trading, and it is certainly not
a standard 9-5 job, but if you like using data and working in a fast-paced
environment, trading might be the way forward.
Developer
The increase in advanced technology in recent years has led
to most betting sites and apps rolling out new features that are innovative and
creative. This means that there is a great demand for developers across all
kinds of software.
Depending on the role, you will need to have experience with
Java, Linux, Spring Core, and other technologies in order to build scalable
systems and improve the development process of the operator.
New betting sites need developers right off the bat, and
more established brands are building their teams regularly as well.
Customer service
It is now expected of betting sites that they have 24/7
customer support, and that is not possible without a large team of agents
working around the clock.
Customer support is now delivered through phone, email, live
chat, and in some cases social media platforms such as Twitter and Facebook.
These roles are customer-facing and therefore require a lot
of different attributes compared with some of the other jobs within online
betting.
You should have good verbal and written communication
skills, plus a knack for solving problems in an efficient manner.
Lead generation
Working within online betting is not limited to jobs at
operators or providers. There are also many affiliate companies that generate
new leads for betting sites.
Bookmaker comparison websites like My Betting Sites
produce reviews of sportsbooks and compile the best sign-up offers on the
market, and through SEO optimisation they get vast amounts of traffic on their
pages with the aim of directing the users to the betting sites on their lists.
Affiliate sites produce content every day and for that to
happen, they need content writers as well as graphic designers, website
managers, PR experts, and more.
Marketing
Acquisition and retention are of course key to the success
of online betting sites, and a competent marketing team is pivotal if that is
to be achieved.
The way in which products are marketed now is completely
different from a decade ago. Marketing roles within betting may be broken down
into specific sectors such as influencer marketing, social media editing, email
marketing, and many more.
Some betting sites are known for their extravagant marketing
campaigns, and even if roles are not listed on their careers page, a disruptive
idea could still land you a great gig.
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