Cella, the fifth-largest US marketing/creative staffing firm, has named a new CEO. Rob Ganjon is taking on the top leadership role after serving as Cella’s chief operating officer for the past three years.
Current co-CEOs Terra Campbell and Conor Smith will continue to serve as partners as well as remain on Cella’s board in advisory roles.
“I’ve personally known Rob for 12 years, so him being a values-fit for our culture was a no-brainer,” Campbell said.
Ganjon takes over after what the company said was its best year with double-digit revenue growth.
“Rob’s passion and vision and care for people makes him the ideal CEO to lead Cella’s next phase of growth, and we are here to support him,” Smith said.
Ganjon said he will be focused on preserving and scaling Cella’s culture.
“Quality creative talent is still at a premium, and we anticipate continued demand for our consulting, staffing and managed service solutions for digital, marketing and creative teams,” he said.
